Step into the leadership team of one of New York City’s most innovative cultural destinations—an immersive, multisensory experience where cutting-edge technology, art, and storytelling converge. This rapidly growing attraction captivates both locals and global visitors, redefining how audiences engage with creativity and culture.
We are seeking a Director or Vice President of Sales & Marketing to drive revenue growth and expand brand awareness. The ideal candidate is a visionary leader who can build strategies from the ground up, execute bold digital-first campaigns, and deliver measurable results that position this destination at the forefront of NYC’s cultural landscape. This is a fully onsite role based in NYC.
Job Duties Include:
- Develop and execute short- and long-term sales & marketing strategies to drive ticket sales, group bookings, and event revenue
- Lead audience segmentation efforts to better understand, target, and engage diverse visitor groups
- Create and launch compelling digital-first campaigns (social media, influencer, email, etc.) to increase awareness, engagement, and conversion
- Build and nurture strategic partnerships with local media outlets, sponsors, and tourism partners
- Oversee vendors and marketing agencies with accountability, clarity, and performance metrics
- Achieve ambitious growth targets and consistently measure/report success against defined KPIs
- Position the venue as a must-see destination for NYC locals and global tourists
- Leverage experiential marketing expertise to showcase the immersive nature of the experience
- Partner with ownership to ensure alignment on vision and priorities
- Oversee a growing team of two direct reports while fostering collaboration with sales, creative, operations, and customer service
Job Qualifications Include:
- Proven track record in sales and marketing leadership for experiential, high-end venues
- Demonstrated success developing and executing short- and long-term strategies that drive measurable revenue growth
- Expertise in audience segmentation and ability to translate insights into actionable campaigns
- Strong experience creating digital-first, multi-channel campaigns (social, influencer, content, paid) that deliver measurable ROI
- Established relationships and/or ability to build partnerships with NYC media outlets, sponsors, and tourism organizations
- Experience managing marketing vendors and agencies with proven success optimizing outcomes
- Deep knowledge of the NYC market and tourism landscape
- Entrepreneurial mindset with ability to thrive in a high-exposure, unstructured environment
- Strong leadership and mentoring skills with ability to inspire and scale teams
- Exceptional communication and influencing skills with senior executives
- Creative thinker with both strategic vision and hands-on execution capability
Salary: $120k - $200k annually depending on experience & level hired for
*While PCG appreciates all applicants, only those qualified will be contacted. Thank you for your application. We look forward to hearing from you!
If you believe you are a great candidate for this position, and the salary listed does not meet your expectations, we would still love to speak to you! PCG, in good faith, believes that this posted range of compensation is the accurate range for this role at this location at the time of this posting. PCG and our clients may ultimately pay more or less than the posted range depending on candidate qualifications. This range may be modified in the future.
Pyramid Consulting Group, LLC is an Equal Opportunity Employer that takes pride in a diverse environment. We do not discriminate in recruitment, hiring, training, promotion, or other employment practices for reasons of race, color, religion, gender, sexual orientation, national origin, age, marital or veteran status, medical condition or disability, or any other legally protected status.
Please refer to our website: www.pyramidcg.com for access to our Right to Work and E-Verify Participation Posters.
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