Our client, a prestige beauty brand, is hiring an established Vice President of eCommerce to join their team in NYC on a hybrid schedule (2-3 days in office). They are seeking a strategic and creative leader to oversee all aspects of digital commerce—spanning performance marketing, CRM, loyalty, merchandising, site experience, marketplace channels, and retention. The ideal candidates will drive a compelling, conversion-oriented consumer journey across platforms while maintaining operational excellence and long-term growth planning.
Job Duties Include:
- Set the strategic vision and execution plan across owned ecommerce, Amazon (Global), and emerging digital retail channels
- Define and deliver against aggressive goals for revenue, margin, LTV, CAC, and traffic
- Lead cross-functional execution across content, merchandising, lifecycle marketing, and media to drive performance
- Create clear, actionable reporting and forecasting for senior leadership, with accountability tied to KPIs
- Own the paid media strategy, spanning search, social, affiliate, influencer, retail media networks, and new platforms
- Oversee investment allocation, media/creative integration, iteration cycles, and platform partnerships
- Shape an elevated, high-converting DTC experience that includes product exclusives, interactive content, subscriptions, and personalization
- Direct site experience and performance across UI/UX, digital merchandising, promotions, CRO, and innovation roadmap
- Collaborate closely with creative, content, and product teams to maintain an inspiring and conversion-driven brand flagship
- Lead CRM across email, SMS, push, and loyalty—championing personalization and storytelling across the lifecycle
- Oversee the Amazon business (1P/3P), including PDP optimization, media strategy, search, pricing, and supply coordination
- Ensure consistent brand presentation and performance across third-party marketplaces
- Manage relationships with platform partners, media vendors, and internal stakeholders
- Partner with analytics to develop actionable insights and performance optimization plans across acquisition, retention, and conversion
- Define measurement frameworks and testing roadmaps for continuous improvement
- Support the evolution of the marketing and ecommerce tech stack
- Build, coach, and scale a high-performing team across performance, CRM, UX, site, and marketplace functions
- Cultivate a culture of innovation, accountability, and agility; mentor future leaders and manage external partners
- Represent the voice of digital commerce in cross-functional and strategic planning forums across global and regional teams
Job Qualifications Include:
- 10+ years of experience in ecommerce, growth marketing, and digital consumer engagement
- Proven success leading digital P&L and scaling DTC and marketplace revenue
- Deep expertise in performance media, CRM, analytics, and UX strategy
- Proficiency with platforms like Shopify, GA4, CDPs, ESPs, and the broader martech stack
- Demonstrated ability to lead teams, influence cross-functionally, and translate vision into execution
- Experience in beauty, wellness, or lifestyle categories is a strong plus
Salary: $260,000k annually + bonus
**PCG, in good faith, believes that this posted range of compensation is the accurate range for this role at this location at the time of this posting. PCG and our clients may ultimately pay more or less than the posted range depending on candidate qualifications. This range may be modified in the future.
While PCG appreciates all applicants, only those qualified will be contacted. Thank you for your application. We look forward to hearing from you!
Pyramid Consulting Group, LLC is an Equal Opportunity Employer that takes pride in a diverse environment. We do not discriminate in recruitment, hiring, training, promotion, or other employment practices for reasons of race, color, religion, gender, sexual orientation, national origin, age, marital or veteran status, medical condition or disability, or any other legally protected status.
Please refer to our website: www.pyramidcg.com for access to our Right to Work and E-Verify Participation Posters.
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